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Planning Is Key To Paying For Video

Scott Davis
Chief Growth Officer
Prophet (client)

BrandSmart is one of my favorite marketing events every year. The Chicago chapter of the American Marketing Association brings in some real heavyweights to talk about their branding success stories, and it’s a day that inspires all sorts of ideas. However, my BrandSmart 2015 takeaway is a little different.

As a ChicagoAMA sponsor, I get to attend and take in everything the speakers have to offer just like everyone attending. Not surprising, many of my past takeaways have centered on how brands are using video.… Read More

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