If your business is embracing social media. If your business is into e-mail campaigns. If your business is interested in getting noticed, a video series will do wonders. The best part is the more videos you produce, the more people will watch.
The most important thing is quality. The videos need to look and sound good. Second, you need good content. Something that addresses the needs or issues faced by your audience. Finally, the videos need to be produced on a regular basis. It could be quarterly, monthly, weekly… it’s up to you and your budget.
Once your audience notices you’re producing quality videos, a magical thing happens. They watch. Not only that, if you promote the series, they’ll look forward to the next video.
There’s so much garbage out there that quality stuff stands out. Producing a solid series will get you noticed, and it will have viewers looking forward to your next production.
Tomorrow… the sharing factor.