Marketing Video Backup Plans

It takes little time and little effort, but having a solid backup plan can save you in the end. Equipment breaks down, you could face travel delays, you just never know what’s going to happen.

Take 15 minutes the day before a shoot to check your gear and make sure everything works. Find a weather report and confirm all’s clear. Then make sure you have a backup plan in case something goes wrong.

You’ll thank me later.

–Tony Gnau