What if…
What if producing videos stopped being another thing you “should” be doing?
-
No more fitting videos into the budget.
-
No more finding the time to manage another project.
-
No more having to get creatives on the same page.
Just plug into your own professional video department.
It Doesn’t Have To Be This Way
Right now, you might be producing video every once in a while… when you can… which means you’re producing videos inconsistently and infrequently.
You’ll never get the most out of video that way.
Instead of booking a series of one-off video projects, you need to invest in a video retainer package and system that helps you create videos consistently over time.
The CARE Video System
This is our simple system for helping you achieve your business goals by producing videos on a consistent basis over time.
Connect
It starts with a quick, 30-minute discovery session that helps us build the right video plan… no prep required on your part.
Attract
We plan and shoot videos that connect with patients, position you as a trusted provider, and encourage your audience to book an appointment.
Retain
It’s easier to retain and retarget existing patients, so we create videos to keep your patients informed, connected, and loyal.
Engage
We coach your team on where to share the videos. Then, we review the data from those platforms to guide the next round of videos.
Does it work?
We don’t bring an opinion to a data fight. All the marketing stats say that video is the BEST type of content you can create.
Here are the two most important stats you need to know. Your audience is literally telling you how to sell them.
Wait. You want more?
- 89% of businesses use video marketing. (Wyzowl)
- 93% of marketers consider video a crucial part of their overall strategy. (Wistia)
- 93% of marketers report a strong ROI from video marketing. (Wyzowl)
- Including videos in marketing emails can boost click-through rates by as much as 300%. (Martech Advisor)
- Social media posts that contain videos generate 1200% more shares than text-based and image-based posts combined. (G2)
VIP Video Club Benefits
Time Saver
No more having to research video companies, now you have one ready to go when needed.
Trust
You know the video you’ll be getting is top-notch and the people behind it are easy to work with.
Access
We usually require a signed contract and deposit to secure shoot dates. Club members can reserve potential shoots instantly and make changes when needed.
Integration
Our video crew becomes an extension of your own team, sharing your vision and goals for your communications strategy. You’ll also be able to establish a consistent branding within your videos.
Encouragement
The effectiveness of quality video increases the more videos you produce and share. Becoming a member will encourage you to keep at it.
Planning
Need suggestions on videos to create? We’ll talk with you quarterly to discuss options for videos you can produce in the coming months, that way you’re not struggling to come up with ideas at the last minute. We’ll also send you a monthly email to keep you on track.
Rollover
You might be wondering… what if we don’t produce a video one month? No problem. Our points system (explained below) allows you to spend points over the course of a quarter, not by the month. This tends to solve that problem, but even if you have leftover points at the end of the quarter, we’ll have a deal in place to rollover at least some of those leftovers.
Easy Budgeting
Video pricing can fluctuate quite a bit depending on the project, which makes budgeting for future projects tough. Joining the VIP Video Club gives you a consistent cost, making budgeting for video a snap.
Savings
You didn’t think we’d forget about this, did you?!
Our average video costs $5500. If you join the VIP Video Club, you get an instant savings on every video. The bigger the package you select, the less you pay per video.
Agency Bonus
This one is huge for communications firms and agencies. Figure out how much more you would need to collectively charge your clients to have them cover the cost of club membership. Then, you have a video crew on the ready to produce videos for those clients (or for your own firm), whenever needed.
Spreading the cost across all your clients means they pay for the membership package, not you.
Corporate & Non-Profit Bonus
Let’s say you work in-house at a company or non-profit. One way to take the sting out of the membership cost is to spread it out across a few departments. Marketing, PR, HR, internal communications… they all need videos. If every department kicks-in a little from their budget and share the membership, all of sudden it’s easier to pay for.
The Investment
We’re sure you’re probably wondering how much this costs, but there’s a problem.
Retainer packages are created around each company’s needs, so it’s not a one size fits all situation.
The packages run for either three, six, or twelve months and range from $9000 to $60,000.
We know. Big help, right?
Best thing to do is SCHEDULE A CALL and we’ll help you narrow that down.
Have Cameras, Will Travel
While we’re based in the Midwest, we travel the nation telling our customers’ stories, and our retainer clients get a special perk.
Normally, we charge for the time it takes us to get to and from the shoot. That’s $1000 per leg of the trip.
However, retainer clients only pay the travel expenses, and we don’t fly first-class, stay at the Ritz, or eat fancy steak dinners. 😉
That’s an $1800 savings right off the top of every project involving travel.
We also build it right into the packages, so you don’t have to deal with it.
Our Customers Love Us
Having customers all over the country, we get to work with some pretty awesome communications pros.
We’re super proud of the many relationships we’ve built. One of them is with Gini Dietrich… agency CEO, author, keynote speaker, founder of Spin Sucks… is there anything she can’t do?!
She’s a communications expert you should follow… and one you can trust.
Apply Today
It all sounds pretty good, right?
We’d love to her from you, so click the button and let’s get started.