It’s funny… we produce PR and marketing videos for businesses all the time, but ask us to do one on T60 and it always seems to get put on the back burner.

I don’t think that’s unusual. No matter what product you produce or service you provide, if there’s a way it can help you and your business, you’re probably the last one to get it.

Customers come first

Why? It’s not because we don’t value our own product. It’s because we value our customers first.

I’ve been trying to produce a new “About T60” video for months. Every time I’m ready to start, either the phone rings or an email pops-up from a client needing help with something.

throwing down a gauntlet

Don’t get me wrong, it’s a good problem to have. We’re here to serve them and their needs. This is the week though. I’m throwing down a gauntlet for myself. I’m getting this video done!

There’s a renewed sense of urgency since we’re just about ready to go live with our new website. Seems pretty silly to launch a new website featuring all sorts of great videos and not have a shiny new one for us.

What sort of internal projects have you set aside to serve your clients? Any advice you can give me to focus and get this sucker done!?

–Tony Gnau

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