Current Blog Post

How Small Businesses Can Make Low Cost Videos

Big businesses have it easy. They’re big companies with big marketing budgets. They can use that money for all sorts of things, including… marketing videos. Small businesses… not so lucky. Every dollar spent on marketing materials is closely considered.

Which is why small business owners and marketing pros need to be more savvy. They need to know how to maximize the money spent on their marketing tactics. Tough to do when it comes to video. Video can be expensive, but there are bargains to be had… if you know where to look.… Read More

Top Tips For Marketing Video Newbies

Video is like a lot of things that might be unfamiliar to you. Taking the first step is always the hardest, so if you’re a marketing video newbie… don’t worry. I have some tips to get you started on your first project.

What’s Your Budget?

The BIG question you might have going in… how much does a video cost?

I wish I had an easy answer for you. In many cases, it’s a “you get what you pay for situation.”

A quality video probably starts at $1000 and goes up to… well… how much are you willing to spend?!… Read More

How-To Figure Out Video Production Cost

Pricing out video production can be kind of tricky. Ask someone in the industry for help and you’ll likely get the typical answer… it depends. Not very helpful when you’re planning a budget and trying to figure out your video production costs.

Maybe that’s why so many production companies don’t advertise their prices. It drives me crazy when I can’t find pricing information at a website, so we at least try to give some ballpark figures at our video production pricing sheet.… Read More

Law Firm Video Strategy: content that helps you earn trust

We’re all in the trust business. Every. Single. One. Of. Us.

But this is especially true when it comes to law firms and their attorneys. Which is why they need a law firm video strategy.

Law firms face unique challenges in marketing: conveying expertise and trustworthiness while making complex legal concepts accessible. This is where strategic video content can make a significant impact.

Starting with a Law Firm Video Strategy

When kicking off a video project, it’s crucial to ask the right questions.… Read More